Dubai Luxury Sales & Rentals 2025 — Key Trends | Di Salvo Realty

Dubai Luxury Sales & Rentals 2025 — Key Trends

Last updated: September 30, 2025

Dubai’s luxury market in 2025 leads globally in super-prime sales, powered by branded residences, off-plan momentum, and surging prime rents across villas and apartments.

Super-Prime & Records

  • Record Q1–Q2 volumes; USD 2.6B in Q2 alone; 111 luxury homes sold in Q1 for USD 1.9B.
  • H1 2025 overall: 99K deals worth AED 328.8B (+41% value YoY).

Branded Residences Boom

  • AED 60B+ in 2024; AED 6.3B in Q1 2025; premiums up to 69% and strong appreciation.

Luxury Rentals

  • Villas: AED 2M–4M (records 7M+); prime apartments: AED 500K–1M annually.

Supply & Highlights

  • Thousands of ultra-luxury villas under way; Emirates Hills villa sold for AED 260M.

Summary: global-leading super-prime sales, branded living surge, record H1, and tight luxury supply keep Dubai red-hot in 2025.